Advertisers/Community Partners

Thanks for looking further into advertising with us! As you know, our Community Partners (advertisers) get incredibly low-priced advertising opportunities that run in 10-minute loops at two of the Marking Partner locations of their choice. But here are some other details:

  • It’s $150 for a 10 second clip (static or video) to run every 10 minutes during all business hours.
  • You have the freedom to add additional MP/venue locations for $75 per month each.
  • Provide your own ad or pay a little extra to have us help you create one.
    • $50 for a static one-image ad for your 10 seconds
    • $100 for a video ad that will likely have 2-3 slides. See examples below.

Other important details for Community Partners:

  • Ability to update advertising promo once per month.
  • Your choice of which MPs will feature your advertisement.
  • Freedom to change your MPs at the end of the month if they aren’t a good fit or if new ones are added that work better for you.

Ready to advertise with us? Click here to start the process!

Advertising Guidelines

Our Marketing Partners (venues) have the right to refuse any ad in their advertising loop, but if you follow the rules below there shouldn’t be a problem.

  • Be family-friendly (PGish rating) as most venues are open to all ages.
  • Be mindful of venue competition and select MPs that complement your products and services.
  • If you have an alcohol license or produce alcohol, abide by the ABC guidelines. They will superceed any and all offers, preferences, and contracts.

Ad Design Best Practices

The stated price does not include the design/creation of ads. If you would like help designing your static or video ad, please indicate that preference when completing the Advertising Contract.

Here are the requirements and best practices for ads. Please keep them in mind as you create your ads.

  • Ads must be submitted as either PNG, JPG, or MP4 files. There will NOT be sound.
  • Recommended aspect ratio is 16:9.
  • Use a simple, easy to read font.
  • Don’t list too much information. Think about key take-aways and focus there.
  • Have one clear message. Make sure everything is focused on that ONE message.
  • Think about your audience. Who are you appealing to? How can you connect with them quickly and show need for your product or service?
  • Remember that people may view your ad at a distance. Do not make words, images, or information too small.
  • Keep is simple!
  • End with a clear Call to Action, preferably with a QR code and/or contact information.

Sample Ads

Be Fun! Be Bold! Show Off Your Product!

The above is a sample 10 second ad for a local business, HotShots Mobile 559. Notice that it is simple in it’s design, bold in it’s font and messaging. Slides are limited and stay for about 3 seconds each, depending on content. The last image has a clear call to action with a QR code and contact information.

This video was designed by RCC. You can use these techniques to create your own ad or indicate on the form that you would like to speak with us about a rate for designing a video or static ad for your business.

Be Simple and Direct. Show Your Values.

This is a sample for Root Cause Consulting. Because we offer less visually exciting and harder to illustrate services, our ad focuses on the values those services bring. A video is not needed, but we wanted to emphasize the growth aspect through animation. Notice that the theme continues from the first to the last slide.

Our logo is simple, but it is consistently placed on all slides, and there is a clear call to action at the end with a QR code and contact information. While we don’t illustrate our services like HotShots does, we list a few key examples and how they support small businesses. Using key terms and important concepts will catch your target audience’s attention.

Be Visually Appealing and Strategic.

You don’t need complicated graphics or videos to highlight how amazing your business is. A simple static advertisement will often do the trick. Notice there is still a clear call to action. While Wayward can’t make everyone pizza in that moment, they want to increase followers and generate more event bookings, so that was their focus. Images were geared at showing off the quality of their product, including the homemade dough and locally-sourced ingredients.